Bruce Williams


After helping One In Five to successfully create our first advertising campaign in Oct 2019 - "One to None", Bruce's infectious belief in the power of medical research to change the face of mental illness made him a very compelling addition to our board.

As a Creative Director with over 20 years experience in advertising, Bruce brings a wealth of knowledge from working with an enviable list of many of the world's most enduring brands.  He is passionate about big ideas and expressing these as simply as possible.   Today he leads the creative team at Bastion Brands - a specialist health brands communications agency.  His talent is for connecting the complexity of science to everyday emotions and encouraging people to rethink what might assumed as obvious. 

Bruce is our chief storytelling and messaging champion.